Everett Bowes

BRAND DEVELOPMENT STRENGTHS

  • Lead brand discovery sessions such as stakeholder interviews, target customer identification, competitive landscape analysis, brand messaging audits, and archetype discovery
  • Provide content marketing and brand messaging strategy options

  • Codify and develop guidelines for brand messaging; including brand personality, voice, values, brand image, and brand experience

CREATIVE STRENGTHS

  • Create innovative, effective, memorable ideas that advance brands

  • Balance immediate creative needs with long-term brand communication priorities

  • Inspire and lead creative teams to Ideate, Evaluate, Develop, and Deliver well-articulated creative visions for brands

  • Develop holistic creative solutions and brand messaging options that increase brand equity

  • Well versed in cross-platform solutions, including video, web, design, social media, & print

COMMUNICATION STRENGTHS

  • Develop and confidently lead interactive presentations with brand stakeholders

  • Communicate effectively under high-pressure situations

  • Comfortably discuss creative strategies, tactics, and rationale with stakeholders

  • Focus, clarify, and communicate big ideas

LEADERSHIP STRENGTHS

  • Instill a proven team-building process to identify, attract, hire, train, and retain the best talent

  • Develop a collaborative culture that is positive, rewarding, balanced, evolving, and thriving

  • Successfully manage, mentor, and motivate high performing teams across various disciplines

  • Identify and resolve problems positively

CHARACTER AND PERSONALITY TRAITS

  • Dependable, with a high level of integrity and humility

  • Self-motivated with a strong sense of urgency and energy

  • Relentlessly seeks new ideas/approaches and shares them with the team

  • A strong conviction to deliver great creative work in line with brand message goals

  • Professional appearance, demeanor, and personality

  • Excellent interpersonal and collaboration skills 

Everett Bowes | Resume Chart